David Gauntlett's Identity Theory

David Gauntlett's Identity Theory

1. We get SOME of our identity from the media

2. In the past, representations were simple. Now representations are complex.

Case Study

Jojo Siwa

- kids influencer
- came out as a part of the LGBTQ+
- is open about her relationship with her girlfriend
- represents the LGBTQ+ community
- short hair and dressed less childish after coming out